One of my biggest commercial wins was a seemingly small UI tweak that led to a roughly 2% marketplace revenue bump. Teachers Pay Teachers (TPT, think "Etsy for Teachers" -- educational resources created by and sold to other educators) was a mature marketplace, where revenue wins were typically under 0.5%. How …

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I previously said that Search User Interfaces (UI) have two jobs -- helping people find things, and educating them about the structure and contents of the data or catalog they're searching through. (I'll use "catalog" here under the assumption that I'm describing an e-commerce search system, but much of this …

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One of my specialties as a freelance consultant is discovery systems for e-commerce -- web pages and backend systems for helping users search for and find what they want or need. For the last year and a half, I've been working as a consultant for DesignShop, a company that sells materials samples for home renovations. …

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What are Post-Query Refinement Suggestions? One of my favorite search UX patterns is post-query refinement suggestions — buttons that appear between the search box and results, adjusting the query in various ways. See, for instance, these suggestions on Etsy, which recommend that I filter by shipping speed, seller …

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